Wide range of open & bespoke programmes – emphasis on Skill + Will™

Build Your People & Your People Will Build Your Business

Welcome to Leadership Development Ltd

LDL has been at the forefront of leadership and sales training for three decades, developing a reputation for running dynamic and inspirational programmes that really stretch delegates.

We are energetic and passionate believers in the concept of Skill+Will. For your organisation to grow your people need modern day leadership and sales skills PLUS drive, confidence and a proactive mindset. If that approach fits the way you operate then we should work together.

Our training material is robust, pragmatic and based on many years of absorbing the best practices which we see working in the market place.

Programmes are available open and bespoke, and cater for all levels – from the 3 day Senior Management Programme to Close That Sale! the biggest selling programme in UK training history.

LDL training is facilitative, interactive and upbeat, increasingly supported with online reinforcement.

We are eager to get under our clients’ skin and become an integral part of your business – a true Business Partner. We aim to ensure our leadership and sales training courses impact significantly on commercial performance.

Inspirational Leadership

Helping you create a more inspiring workplace.

Close That Sale! 2015

Equip your team with 21st Century selling skills.

LDL Sales Training

LDL sales training courses are focused on the essential duality of modern selling - be a trusted adviser and win the business. Our approach is highly structured and delivers a framework for sales success in today’s market. It’s about building relationships, solving problems and consultation.

The new role of your sales team is to help your customers improve and develop their own businesses – to be a source of value in addition to the product or service you sell. Selling is no longer just ‘What are your requirements and how can we meet them?’ – now it’s ‘Where are you going and how can we help you get there?’

This approach – part consultant, part partner – is called Consultative-Partner selling, and is at the heart of LDL sales training. Programmes are available both open and bespoke and include The New Professional Selling Skills, Key Account Management and Telesales Training.

Check us out – you will see why LDL has won the respect, the support and the references of many of the top sales and marketing executives in the UK.

Read more about what we do...

  • The LDL Blog
  • How Well Do You Reduce Risk When Selling?

    Posted 20 January 2015


    Are you a safe supplier? Buying is a risky business. If you want to persuade customers to buy your solution, you must first convince them that the risk of doing so is low.

    Sales people often fear rejection, but the customer also has a fear – the fear of making a mistake, of paying too much, of being criticised for making the wrong choice, or of being left stranded by your company because the support is inadequate. Reducing the perception of risk is a concept [Continue reading to learn more.]

  • How To Sell Against Competition

    Posted 9 December 2014


    When you cut away the layers, selling against competition, comes down to one core concept – Sell The Difference.

    Can you say what’s special about your company, your product or service? What does your organisation do that makes you proud to work there? What can you offer the customer that your competitors can’t? [Continue reading to learn more.]

  • The Power of Encouragement

    Posted 21 November 2014

    leadership and power of encouragement

    Do you perform better when you receive encouragement? So does everyone. Part of your job as a leader is to encourage those around you. Encouragement literally means to ‘put courage in’, discouragement means to ‘take courage out’.

    Encouragement motivates. A few simple words such as ‘stay strong’ or ‘you love a challenge’ [Continue reading to learn more.]

For further information complete our enquiry form or call our team of learning advisors on +44 (0)20 7381 6233