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Wide range of open & bespoke programmes – emphasis on Skill + Will™

Build Your People & Your People Will Build Your Business

Welcome to Leadership Development Ltd


LDL has been at the forefront of leadership and sales training for three decades, developing a reputation for running dynamic and inspirational programmes that really stretch delegates.

We are energetic and passionate believers in the concept of Skill+Will. For your organisation to grow your people need modern day leadership and sales skills PLUS drive, confidence and a proactive mindset. If that approach fits the way you operate then we should work together.

Our training material is robust, pragmatic and based on many years of absorbing the best practices which we see working in the market place.

Programmes are available open and bespoke, and cater for all levels – from the 3 day Senior Management Programme to Close That Sale! the biggest selling programme in UK training history.

LDL training is facilitative, interactive and upbeat, increasingly supported with online reinforcement.

We are eager to get under our clients’ skin and become an integral part of your business – a true Business Partner. We aim to ensure our leadership and sales training courses impact significantly on commercial performance.

Inspirational Leadership

Helping you create a more inspiring workplace.

Close That Sale! 2015

Equip your team with 21st Century selling skills.

LDL Sales Training

LDL sales training courses are focused on the essential duality of modern selling - be a trusted adviser and win the business. Our approach is highly structured and delivers a framework for sales success in today’s market. It’s about building relationships, solving problems and consultation.

The new role of your sales team is to help your customers improve and develop their own businesses – to be a source of value in addition to the product or service you sell. Selling is no longer just ‘What are your requirements and how can we meet them?’ – now it’s ‘Where are you going and how can we help you get there?’

This approach – part consultant, part partner – is called Consultative-Partner selling, and is at the heart of LDL sales training. Programmes are available both open and bespoke and include The New Professional Selling Skills, Key Account Management and Telesales Training.

Check us out – you will see why LDL has won the respect, the support and the references of many of the top sales and marketing executives in the UK.

Read more about what we do...

  • The LDL Blog
  • Neurochemistry In Leadership

    Posted 6 February 2015

    Neurochemistry in leadership

    One person tells you something kind and respectful, another person says something critical and negative. Which will you remember longest?

    The negative lasts longer. Why? Common sense suggests they should balance out, but this is rarely the case. Recent research indicates that the way we think and respond in a given situation is all about hormones and how they affect our brain. [Continue reading to learn more.]

  • How Well Do You Reduce Risk When Selling?

    Posted 20 January 2015

    Risk

    Are you a safe supplier? Buying is a risky business. If you want to persuade customers to buy your solution, you must first convince them that the risk of doing so is low.

    Sales people often fear rejection, but the customer also has a fear – the fear of making a mistake, of paying too much, of being criticised for making the wrong choice, or of being left stranded by your company because the support is inadequate. Reducing the perception of risk is a concept [Continue reading to learn more.]

  • How To Sell Against Competition

    Posted 9 December 2014

    Sell-against-competition

    When you cut away the layers, selling against competition, comes down to one core concept – Sell The Difference.

    Can you say what’s special about your company, your product or service? What does your organisation do that makes you proud to work there? What can you offer the customer that your competitors can’t? [Continue reading to learn more.]

For further information complete our enquiry form or call our team of learning advisors on +44 (0)20 7381 6233