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Outsell Your Competition
by Robin Fielder

Table of Contents

About Robin Fielder

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outsell your competition

“Outsell Your Competition is truly packed with sales tips and winning ‘how to’s’. I immediately ordered 200 copies for my National Sales Management Team. A compulsive read.”

- Ian Stuart, Director of Network Sales, Lombard

“This book is an inspiration - as alive and powerful as being face to face with the author himself. If you can’t get in front of him, I recommend you get this book in front of you.”

- Mike Ketley, Senior Director, Yamaha-Kemble Music

Table of Contents

Part One: The Selling Concept
Chapter 1: Selling the Difference
Chapter 2: Selling Solutions

Part Two: Buying and Selling
Chapter 3: Psychology of the Buying Process
Chapter 4: Psychology of the Selling Process

Part Three: Selling Skills
Chapter 5: Finding New Business
Chapter 6: Building the Relationship
Chapter 7: Gap Analysis Selling

Chapter 8: The Art of Sales Negotiation
Chapter 9: Major Account Selling
Chapter 10: The Complete Selling Sequence

Part Four: Personal Skills
Chapter 11: Develop the Right Stuff
Chapter 12: Develop Success Mental Health

Final Word
Appendix I: Making the Appointment
Appendix II: Gaining Commitment and Closing

About Robin Fielder

Robin Fielder is the founder and Managing Director of LDL. For the last 20 years LDL has been continuously involved in perfecting professional sales training. Robin and his team have studied the strategies, techniques and attitudes of top sales people around the world.

LDL has over 1000 corporate clients, large and small, including The Financial Times, P&O Nedlloyd, The Royal Bank of Scotland, Computacenter, Ernst & Young, Thomas Cook, and Virgin Direct.

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For further information complete our enquiry form or call our team of learning advisers on +44 (0)20 7381 6233.

Outsell Your Competition by Robin Fielder

Outsell Your Competition
by Robin Fielder