At LDL – Leadership Development Ltd – we believe that when you build your people, your people build your business. We work with organisations across the UK and internationally to develop capable, confident and high-performing sales and leadership teams through our Sales Training and Leadership & Management Training programmes.
Our highly interactive programmes break the sales and management process into clear, manageable stages — helping learners sharpen their skills, develop their own sales or leadership style, and deliver measurable business results.
At the heart of every LDL course is Skill+Will™ — developing not only the practical techniques your people require, but also the confidence and self-belief to perform.
At LDL we deliver sales training, leadership & management training, negotiation training, presentation skills training and customer service training at all levels of an organisation, from senior management to front line staff. Each course is practical, engaging and focused on helping participants apply new skills immediately — whether developing individuals, strengthening teams or supporting organisational growth.
More than half ‘The Sunday Times Top 25 Best Big Companies to Work For’ have used LDL, plus dozens of SMEs and start ups, so you are assured a tried and tested intervention. More than 600,000 people have participated in LDL programmes so far. Our long-standing client relationships reflect a consistent commitment to quality, measurable outcomes and the belief that investing in people is the most effective route to business success.
We understand that every organisation is different. That’s why we offer a range of delivery options: in-company tailored solutions, open programmes, online sessions or blended learning. We adapt every programme to your goals, culture and schedule — ensuring your people get training that’s relevant, accessible and effective. Please give us a call on + 44 (0)20 7381 6233 or submit an enquiry to find out more about how we can help you and your business grow.
‘I have now heard from each of the managers who attended the course and the comments have been extremely positive. One individual in particular sighted it as the best course he has attended in over 20 years of working for Lloyds Bank. High praise indeed.’
M.O’L. - Lloyds Bank
‘I feel that I must congratulate you on the astounding training course you ran. After the course I was left with no doubt that the training provided real value for money and easily justified the time. The courses’ intensiveness, practical approach, structure and scope were incredibly effective.’
I.R. – London Stock Exchange
‘We routinely send our sales staff on the ‘Professional Selling Skills’ course, and having attended this myself I can say with total candour that the course and follow up material was exhilarating, instructive and head and shoulders above anything comparable in my experience.’
D.L. – Bernard Group
‘I feel compelled to put in writing how outstanding this course is. It took the ‘myths’ out of selling and showed you instead a logical, common sense and workable way of winning business. Now that I am in a position whereby I need to develop and train others, I look no further than LDL.’
M.R. – Majestic Wine Warehouses Ltd
‘LDL is the perfect development partner for us... the quality of their trainers is second to none. Without recruiting any more staff, we brought in more revenue in the first four months of this year after the training than we did in the whole of the year before we partnered with LDL.’
A.T. – Specsavers
‘For the first time, my ideas and thoughts on management and leadership have been brought sharply into perspective… I gained more insight into this fascinating subject in two days of the course than in the last 15 years of ‘experience’ in management or leadership roles.’
M.S. – Financial Times
‘Employees feel more involved and passionate about the business than ever before and that’s reflected in our business results. LDL’s help in developing our people and processes enabled us to make twice as much profit as anticipated… LDL’s trainers are the best I’ve ever encountered.’
J.B. – CoStar
‘Presenting to any audience of nearly 200 people can be daunting but add the complexity of 16+ cultures and languages and you have a real challenge. LDL met that challenge and then some! I really appreciate your dedication and total professionalism and in many ways view you as part of the team.’
F.M. – Progress Software
‘I truly believe that if we are able to implement even half of the principles and strategies you covered then it will have an extremely positive effect on our business. Most of all, thank you for making it fun. Glad to see you still consider that the most effective mood for learning.’
A.M. – Bupa
Top sportspeople when they are not playing at their best, know the key to get back on form is to revisit the basics. Golfers use a coach to check their swing, tennis players their shots. Mastery of the fundamentals is where excellence begins. The same applies to sales and leadership.
You’ve heard it before – people buy people first, and whatever else second. It’s one of the timeless principles of selling and it is as true today as it has always been. If people don’t feel they can work with you, if they don’t feel comfortable or trust you, they will usually not tell you – but they
‘Fall In Love with the Problem, Not the Solution’ is the title of the best selling book by Uri Levine. Written as a practical guide for startups and entrepreneurs the book highlights the importance of fully understanding the concerns of your target market and making that your priority, NOT your solution. The same applies to selling. In fact, it