Telephone Selling
Telephone Selling
Effective Telephone Selling Skills
In this digital era, people want to talk to a human being. The telephone is a high touch, cost-effective selling tool. But it must be used well. This course sets out to provide a stream of ideas to improve telephone selling ability.
Both the incoming and the outgoing call are discussed in detail. The course is suitable for all who sell on the telephone.
Role playing is used to ensure each delegate receives individual coaching. Each participant leaves with a telephone technique specially developed for their business. A technique that has been practised and polished on the telephone sales course. They return to your office with all the necessary energy, enthusiasm and skill.
To learn how this course fits within LDL’s wider sales development offering, visit our Sales Training page.
"Course content spot on - easily the best 'sales course' I have been on. Deborah is a gifted trainer, capable of understanding each individual's needs and addressing. She has a very engaging style!"
- AC, BDM, The Moller Centre
In this digital era, people want to talk to a human being. The telephone is a high touch, cost-effective selling tool. But it must be used well. This course sets out to provide a stream of ideas to improve telephone selling ability.
Both the incoming and the outgoing call are discussed in detail. The course is suitable for all who sell on the telephone.
Role playing is used to ensure each delegate receives individual coaching. Each participant leaves with a telephone technique specially developed for their business. A technique that has been practised and polished on the telephone sales course. They return to your office with all the necessary energy, enthusiasm and skill.
At the end of the telephone sales training, participants will:
- Feel more confident selling over the phone.
- Have all the necessary principles, skills and personal motivation to sell more effectively.
- Know the exact words and phrases to use in the tough situations they face every day.
- Be able to present your organisation with confidence, professionalism and zest.
- Have an in-depth understanding of the telesales sequence: PROBE, CONFIRM, MATCH & CLOSE.
- How to convert enquiries into sales.
- How to build and upgrade the incoming order.
- How to handle difficult customers.
- How to find new business. Getting through to the decision maker. How to revive inactive accounts.
- How to sell an idea. What makes people buy. How to stimulate buying interest.
- How to open the presentation.
- How to structure the call. Using probe, confirm, match and close.
- How to control the conversation.
- Questioning and listening skills.
- How to ask for the order. When to close.
- How to handle and pre-handle objections.
- How to sell yourself. How to inject warmth and enthusiasm. It’s not what you say but how you say it
- How to establish lasting customer relations.
- How to maintain correct attitude throughout the day. Techniques for developing drive, confidence, enthusiasm and self-motivation.
- How to overcome discouragement.
- How to follow up.
Telephone selling is the art of creating meaningful connections, securing commitment and closing deals over the phone — whether inbound or outbound — by using clarity, rapport, questioning skills and structure.
It’s ideal for sales professionals, telesales teams, business development roles, or anyone whose role involves selling or influencing by phone.
You’ll develop skills to:
- Open calls confidently and engage attention
- Build rapport quickly and establish credibility
- Ask effective, probing questions to surface needs
- Structure calls using proven models
- Manage objection handling and pre-handling
- Close confidently over the phone
- Handle difficult callers and maintain control
- Recover from dead calls and resurrect stalled leads
Skill+Will™ is central to LDL’s approach. Success in telephone selling requires not only the right techniques but also the motivation to apply them. This programme builds both, so you can sell consultatively and with confidence.
This programme is only available on request (bespoke). It can be delivered face-to-face or virtually, adapted to your team’s schedule and context.
Yes — that’s the point. We customise call scripts, role-play scenarios, objection sets, language and examples to suit your products, customers and market. Find out more on our tailored solutions page.
As this is a bespoke in-company programme, it can be delivered for groups of up to 12 participants to ensure interaction, discussion and effective coaching.
Senior LDL consultants with deep experience in telesales and phone-based influence.
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Tailored for Your Business
We design and deliver this training exclusively for your organisation. The format, duration and delivery method are built entirely around your team’s requirements.
To explore how we could tailor the Telephone Selling programme for your business, please get in touch to arrange a no-obligation meeting with one of our consultants.
We’ll discuss your objectives, design the right approach, and schedule delivery at a time and place that suits you.